Selling During the Holidays
Selling during the holidays can be tricky if you don’t know the best practices.
Here are 5 steps to follow for a successful sale this year!
Prioritize curb appeal – Curb appeal is your potential buyers’ first impression, so make it count! Shovel the driveway, clean the porch, and incorporate some holiday décor (see number 4).
Take top-notch photos – Most buyers start their search online, according to the National Association of Realtors, so having professional grade photos taken is almost a non-negotiable these days. A professional can highlight your home’s best features.
Declutter and de-personalize – Buyers are visiting your open house to imagine their new life there — not to see how you lived your life in the home. Minimize décor and pack away any family items that would distract the buyer from your home.
Minimize holiday décor – Put your buyers in the holiday spirit, but don’t go overboard! Small garlands, tea lights, and green and red accents are sufficient. Consider also decorating your home with blankets and turning on the fireplace. Lastly, offer some simple seasonal refreshments to add to the cheerful atmosphere.
Do market research and price your home competitively – Contrary to popular belief, pricing your home higher than other homes in your area won’t result in higher profits. On the other hand, you want to be fairly compensated. Market research can help you set a competitive price that strikes that balance.
Bonus: Hire a real estate agent!
If you’re feeling overwhelmed with the information above or you want to set yourself up for the best success, hire a real estate agent! Get in contact today and let’s see how we can get your home sold!
Looking to buy or sell a home? Let us help you!